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Traditional Values
for Modern Times

The Ross Companies

When you are facing complex and unique personal and business planning matters involving life insurance, we are your trusted partner.


By embracing traditional stewardship and values, we take the time to understand your unique and specific circumstances. This allows us to build a lasting relationship and to deliver customized and innovative solutions.


For over half of a century, our client-centric focused approach has helped resolve the most complicated financial issues, allowing our clients to plan for their future and helping to provide them peace of mind.

"We're here for when life insurance isn't a necessity, but it's desirable."

- Norman Ross, President

Who We Work With


You have worked hard to acquire your wealth and deserve the personalized time and attention it takes to secure and structure the right life insurance coverage. We guide clients in taking prudent steps to create liquidity to help finance any future tax liabilities or allow for inheritance equalization.


Our process is driven by our concern for our clients and their specific needs in addressing estate taxes, preserving assets, generational wealth transfer, capital diversification and charitable intentions. We are often called upon for matters arising from matrimonial and blended family situations where we have specialized planning experience.


With today’s constant changes in tax laws and the economy, one of our fundamental objectives is to remain aware and responsive, continually ensuring the stability and wellbeing of our implemented plans.

Providing Life Insurance advice to business owners
Business Owners

As a business owner, your valuable time should be dedicated to running your company and enjoying the results of your work. We allow you to do that while we address the liabilities that could derail your success. Managing risk is a critical part of every company and our goal is to help our clients understand how life insurance solutions can protect and benefit themselves, their families and their businesses.


Your financial goals are paramount and there are almost always sensitive emotional and philosophical implications to consider which will impact planning. Resolving these matters often removes the impediments to creating and adopting long-term plans.


We assist in developing strategies for succession, key person, compensation and income protection planning. Our cross-planning expertise will help you understand how to best incorporate your business interests into your personal planning



1 Gracie Terrace

Unit 14E

New York, New York 10028



(212) 397-2314

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